Open Access

Reciprocity and Unveiling in Two-Sided Reputation Systems: Evidence from an Experiment on Airbnb

Andrey Fradkin
Andrey Fradkin
[email protected]
https://orcid.org/0000-0002-3238-0592
Marketing, Boston University, Cambridge, Massachusetts 02139MIT Initiative on the Digital Economy, MIT Sloan School of Management, Cambridge, Massachusetts 02142
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,
Elena Grewal
Elena Grewal
[email protected]
Yale School of the Environment, New Haven, Connecticut 06511
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,
David Holtz
David Holtz
[email protected]
https://orcid.org/0000-0002-0896-8628
MIT Initiative on the Digital Economy, MIT Sloan School of Management, Cambridge, Massachusetts 02142Management of Organizations and Entrepreneurship and Innovation, Haas School of Business, University of California, Berkeley, California 94720
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Marketing, Boston University, Cambridge, Massachusetts 02139MIT Initiative on the Digital Economy, MIT Sloan School of Management, Cambridge, Massachusetts 02142

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Elena Grewal

[email protected]

Yale School of the Environment, New Haven, Connecticut 06511

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David Holtz

[email protected]

https://orcid.org/0000-0002-0896-8628

MIT Initiative on the Digital Economy, MIT Sloan School of Management, Cambridge, Massachusetts 02142Management of Organizations and Entrepreneurship and Innovation, Haas School of Business, University of California, Berkeley, California 94720

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Published Online:8 Oct 2021https://doi.org/10.1287/mksc.2021.1311

Supplemental Material

mksc.2021.1311.sm1.pdf

The replication files for this article are available HERE.

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Volume 40, Issue 6

November-December 2021

Pages 1009-1216, ii

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Received:April 20, 2018
Accepted:April 03, 2021
Published Online:October 08, 2021

Cite as

Andrey Fradkin, Elena Grewal, David Holtz (2021) Reciprocity and Unveiling in Two-Sided Reputation Systems: Evidence from an Experiment on Airbnb. Marketing Science 40(6):1013-1029.

https://doi.org/10.1287/mksc.2021.1311

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Reciprocity and Unveiling in Two-Sided Reputation Systems: Evidence from an Experiment on Airbnb

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