The application data, used in the Management Science paper "A Bayesian Semiparametric Approach for Endogeneity and Heterogeneity in Choice Models" by Yang Li and Asim Ansari, were purchased from the market research company IRI. Please read the following paper for more details of this data set.

Bronnenberg, B.J., M.W. Kruger, and C.F. Mela (2008). "The IRI marketing data set," Marketing Science, 27, 745-748.


The simulation data sets used in the current paper are included in this folder.

The data simulation codes and model estimation codes are included in this folder.