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Analytics for an Online Retailer: Demand Forecasting and Price Optimization

Kris Johnson Ferreira
Kris Johnson Ferreira
[email protected]
Technology and Operations Management Unit, Harvard Business School, Boston, Massachusetts 02163
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,
Bin Hong Alex Lee
Bin Hong Alex Lee
[email protected]
Engineering Systems Division, Massachusetts Institute of Technology, Cambridge, Massachusetts 02193
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,
David Simchi-Levi
David Simchi-Levi
[email protected]
Engineering Systems Division, Department of Civil and Environmental Engineering, Institute for Data, Systems, and Society, and the Operations Research Center, Massachusetts Institute of Technology, Cambridge, Massachusetts 02193
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Kris Johnson Ferreira

[email protected]

Technology and Operations Management Unit, Harvard Business School, Boston, Massachusetts 02163

Search for more papers by this author

Bin Hong Alex Lee

[email protected]

Engineering Systems Division, Massachusetts Institute of Technology, Cambridge, Massachusetts 02193

Search for more papers by this author

David Simchi-Levi

[email protected]

Engineering Systems Division, Department of Civil and Environmental Engineering, Institute for Data, Systems, and Society, and the Operations Research Center, Massachusetts Institute of Technology, Cambridge, Massachusetts 02193

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Published Online:13 Nov 2015https://doi.org/10.1287/msom.2015.0561

Supplemental Material

msom.2015.0561-sm-appendix.pdf (529 KB)

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  15 December 2019
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- Avoid being the Turkey: How big data analytics changes the game of strategy in times of ambiguity and uncertainty
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cover image Manufacturing & Service Operations Management

Volume 18, Issue 1

Special Issue on Practice-Focused Research

Winter 2016

Pages 1-175

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Received:February 28, 2014
Accepted:July 04, 2015
Published Online:November 13, 2015

Cite as

Kris Johnson Ferreira, Bin Hong Alex Lee, David Simchi-Levi (2015) Analytics for an Online Retailer: Demand Forecasting and Price Optimization. Manufacturing & Service Operations Management 18(1):69-88.

https://doi.org/10.1287/msom.2015.0561

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Analytics for an Online Retailer: Demand Forecasting and Price Optimization

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Volume 18, Issue 1

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