The pervasive influence of Facebook in the consumer market has prompted a rising tide of “enterprise social platforms” trying to bring social media into the workplace. Almost all the market entrants taking advantage of this trend are missing the point. The golden ticket for business value is not bringing external social media into the workplace. It is bringing work into the realm of social technology.
Request Username
Can't sign in? Forgot your username?
Enter your email address below and we will send you your username
