May/June 2019

Understanding data and determining how to best use it to achieve competitive advantage and business success is the need of the hour for virtually every organization. As a result, users and stakeholders need to know the answer to the following questions: Can we trust the data? What is the best data for my particular problem? Fortunately, data management and data governance offer several means to organize data and answer such questions.

• Vikash Kumar

Mobility is the cornerstone of field worker efficiency. Efficient field workers mean productive oilfields. A new suite of technology driven by connectivity is revolutionizing mobility in the oil and gas sector, allowing enterprise producers to compete in an era where only the most efficient will survive. Mobility technology is at the forefront of this change and is set to attract huge investment from the oil and gas sector in 2019.

• Shiva Rajagopalan

For financial services marketers, the risk of falling behind in leveraging consumer insights has never been greater: Consumer demands have skyrocketed amid fierce and growing competition. To respond to this dramatic shift in the marketplace, financial institutions have embraced the trend of consumerization, borne out of technological advancements allowing consumers to play a more active role in choosing a bank based on service and product offerings, which has also changed marketing strategies.

• Andy Cheong

Increasingly powerful machines and software opened the possibility of developing rigorous idiosyncratic models through simulation and artificial intelligence. The creation of idiosyncratic AI models is still a new frontier for the financial services industry, which creates opportunity for companies that embrace the idiosyncratic approach and are more likely to hold the upper hand against competitors that won't abandon the weaker population models.

• Joseph Byrum