Decision Analysis and Its Application in the Choice Between Two Wildcat Oil Ventures

Published Online:https://doi.org/10.1287/inte.16.2.75

The decision environment in which an independent oil and gas producer operates is extremely complex. In a specific case a decision analytic model was found to be useful. To choose between two site locations for drilling an oil well, the decision maker considered geological and engineering factors in light of his attitudes toward risk and money. A decision-tree analysis provided a framework for systematically analyzing the problem and reaching a decision.

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