Reply—On “Comments on a Quantity Discount Pricing Model to Increase Vendor Profits”

Professor Joglekar is to be thanked for his generally insightful Comments (1988) concerning my paper (Monahan [Monahan, J. P. 1984. A quantity discount pricing model to increase vendor points. Management Sci.30(6, June) 720–726.). He has in my view correctly assessed the limitations of two important production assumptions I made, assumptions which need to be rethought in any quantity-discount pricing models of the future. Yet, although I find myself in general agreement with Joglekar's comments, I wish to clarify some points concerning the model and its potential applicability.