Manufacturing Strategy: A Methodology and an Illustration

Published Online:https://doi.org/10.1287/inte.15.6.28

Manufacturing strategy is a critical part of the firm's corporate and business strategies, comprising a set of well-coordinated objectives and action programs aimed at securing a long-term, sustainable advantage over competitors. It should be consistent with the firm's overall strategies, as well as with other functional strategies. A methodology for designing such manufacturing strategies has been successfully tested in actual manufacturing environments, including the Packard Electric Division of General Motors.

INFORMS site uses cookies to store information on your computer. Some are essential to make our site work; Others help us improve the user experience. By using this site, you consent to the placement of these cookies. Please read our Privacy Statement to learn more.