Cognitive Style and DSS Design: A Comment on Huber's Paper

Published Online:https://doi.org/10.1287/mnsc.29.5.580

The paper by Huber (Huber, G. P. 1983. Cognitive style as a basis for designing MIS and DSS: much ado about nothing? Management Sci.29 (5) 567–579.) stimulates further comment. While his conclusions that cognitive styles research has not served and will not serve as a satisfactory basis for operational DSS design guidelines appear justified, some additional points need to be made. This paper looks at several of Huber's arguments more closely and suggests a potentially valuable role for cognitive style awareness in the DSS development process.

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