Strategic Manipulation of Internet Opinion Forums: Implications for Consumers and Firms
Published Online:1 Oct 2006https://doi.org/10.1287/mnsc.1060.0567
References
- Single crossing properties and the existence of pure-strategy equilibria in games of incomplete information. Econometrica (2001) 69(4):861–889Crossref, Google Scholar
- The value of information in monotone decision problems. (2001) . Working Paper No. 98-24, Department of Economics, MIT, Cambridge, MAGoogle Scholar
- , Neyman J. Comparison of experiments. Proc. Second Berkeley Sympos. Math. Statist. Probab. (1951) (University of California Press, Berkeley, CA) Google Scholar
- The effect of word of mouth on sales: Online book reviews. J. Marketing Res. (2006) 43(3):345–354Crossref, Google Scholar
- Optimal Statistical Decisions (1970) (McGraw-Hill, New York) Google Scholar
- Immunizing online reputation reporting systems against unfair ratings and discriminatory behavior. Proc. 2nd ACM Conf. Electronic Commerce (2000) Association for Computing Machinery, New York:150–157Crossref, Google Scholar
- Self-interest, reciprocity, and participation in online reputation systems. (2003) . (WISE), Seattle, WAGoogle Scholar
- How word-of-mouth advertising works. Harvard Bus. Rev. (1966) 44(Nov–Dec):147–166Google Scholar
- Consumer Behavior (1993) 8th ed.(The Dryden Press, Orlando, FL) Google Scholar
- The social cost of cheap pseudonyms. J. Econom. Management Strategy (2001) 10(1):173–199Crossref, Google Scholar
- A signal-jamming theory of predation. RAND J. Econom. (1986) 17:366–376Crossref, Google Scholar
- Online discussion boards for technical support: The effect of token recognition on customer contributions. Proc. 2003 Internat. Conf. Inform. Systems (ICIS) (2003) Association for Information Systems, Atlanta, GAGoogle Scholar
- Amazon glitch unmasks war of reviewers. New York Times (2004) February 14Google Scholar
- Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? J. Interactive Marketing (2004) 18(1):38–52Crossref, Google Scholar
- Managerial incentive problems: A dynamic perspective. Rev. Econom. Stud. (1999) 66(1):169–182Crossref, Google Scholar
- Advertising as a signal. J. Political Econom. (1984) 92(4):427–450Crossref, Google Scholar
- Comparing location experiments. Ann. Statist. (1988) 16(2):521–533Crossref, Google Scholar
- Promotional chat on the Internet. Marketing Sci. (2006) 25(2):157–165Link, Google Scholar
- Isotone equilibrium in games of incomplete information. Econometrica (2003) 71(4):1191–1214Crossref, Google Scholar
- Price and advertising signals of product quality. J. Political Econom. (1986) 94(5):796–821Crossref, Google Scholar
- Eliciting informative feedback: The peer-prediction method. Management Sci. (2005) 51(9):1359–1373Link, Google Scholar
- Strategic information manipulation in duopolies. J. Econom. Theory (1994) 62:363–384Crossref, Google Scholar
- Imperfect information and dynamic conjectural variations. RAND J. Econom. (1985) 16:41–50Crossref, Google Scholar
- , Hauvgedt C., Machleit K., Yalch R. Published “word of mouth”: Referable, consumer-generated information on the Internet. Online Consumer Psychology: Understanding and Influencing Behavior in the Virtual World (2003) (Lawrence Erlbaum Associates, Mahwah, NJ) Google Scholar
- The influence of online product recommendations on consumers’ online choices. J. Retailing (2004) 80:159–169Crossref, Google Scholar
- Word-of-mouth communications: A motivational analysis. Adv. Consumer Res. (1998) 25:527–531Google Scholar
- More companies pay heed to their “word of mouse” reputation. New York Times (2003) June 23Google Scholar
- The hidden (in plain sight) persuaders. New York Times Magazine (2004) December 5Google Scholar
- Chatting a singer up the pop charts. The Wall Street Journal (1999) October 5Google Scholar

