Customization and Returns
Published Online:29 Mar 2022https://doi.org/10.1287/mnsc.2022.4305
References
- (2008) Mass customization vs. mass production: Variety and price competition. Manufacturing Service Oper. Management 10(2):204–217.Link, Google Scholar
- (2010) Leadtime-variety tradeoff in product differentiation. Manufacturing Service Oper. Management 12(4):569–582.Link, Google Scholar
- (2009) The option value of returns: Theory and empirical evidence. Marketing Sci. 28(3):405–423.Link, Google Scholar
- (2013) Optimal return service charging policy for a fashion mass customization program. Service Sci. 5(1):56–68.Link, Google Scholar
- (2014) Optimal policies for recovering the value of consumer returns. Production Oper. Management 23(10):1667–1680.Crossref, Google Scholar
- (2021) Impact of task-level worker specialization, workload, and product personalization on consumer returns. Manufacturing Service Oper. Management 23(2):346–366.Abstract, Google Scholar
- (2014) Mass or only “niche customization”? Why we should interpret configuration toolkits as learning instruments. J. Product Innovation Management 31(6):1214–1234.Crossref, Google Scholar
- (2009) Testing the value of customization: When do customers really prefer products tailored to their preferences? J. Marketing 73(5):103–121.Crossref, Google Scholar
- (2010) The “I designed it myself” effect in mass customization. Management Sci. 56(1):125–140.Link, Google Scholar
- (2017) The value of “bespoke”: Demand learning, preference learning, and customer behavior. Management Sci. 64(7):3129–3145.Link, Google Scholar
- (2018) Consumer return policies in competitive markets: An operations perspective. Naval Res. Logist. 65(6-7):462–476.Crossref, Google Scholar
- (2021) Stores have a mission: Getting you to keep that thing you bought online. Wall Street J. (February 9), https://www.wsj.com/articles/stores-have-a-mission-getting-you-to-keep-that-thing-you-bought-online-11612866602.Google Scholar
- (2010) Information provision in a vertically differentiated competitive marketplace. Marketing Sci. 29(1):122–138.Link, Google Scholar
- (2018) The impact of consumer returns on the multichannel sales strategies of manufacturers. Production Oper. Management 27(2):323–349.Crossref, Google Scholar
- (2008a) Competitive customization. Manufacturing Service Oper. Management 10(3):377–390.Link, Google Scholar
- (2008b) Product-line competition: Customization vs. proliferation. Management Sci. 54(12):2039–2053.Link, Google Scholar
- (2005) Optimal return policy and modular design for build-to-order products. J. Oper. Management 23(5):496–506.Crossref, Google Scholar
- (2020) Consumer return policies in omnichannel operations. Management Sci. 66(12):5558–5575.Link, Google Scholar
- (2011) “Bricks and Clicks”: The impact of product returns on the strategies of multichannel retailers. Marketing Sci. 30(1):42–60.Link, Google Scholar
- (2009) Are product returns a necessary evil? Antecedents and consequences. J. Marketing 73(3):35–51.Crossref, Google Scholar
- (2009) Optimal restocking fees and information provision in an integrated demand-supply model of product returns. Manufacturing Service Oper. Management 11(4):577–594.Link, Google Scholar
- (2010) Optimal reverse channel structure for consumer product returns. Marketing Sci. 29(6):1071–1085.Link, Google Scholar
- (2011) Selling to strategic consumers when product value is uncertain: The value of matching supply and demand. Management Sci. 57(10):1737–1751.Link, Google Scholar
- (2006) On customized goods, standard goods, and competition. Marketing Sci. 25(5):525–537.Link, Google Scholar
- (2019) Fashionopolis: The Price of Fast Fashion and the Future of Clothes (Penguin Press, New York).Google Scholar
- (2009) Standard vs. custom products: Variety, lead time, and price competition. Marketing Sci. 28(5):887–900.Link, Google Scholar

