A Model-Based Approach for Planning and Developing a Family of Technology-Based Products

Published Online:https://doi.org/10.1287/msom.1.2.132

References

  • Baumol William J. , Panzar John C. , Willig Robert D. Contestable Markets and the Theory of Industry Structure (1988) (Harcourt Brace Jovanovich, New York) Google Scholar
  • Carpenter Gregory S. , Nakamoto Kent . Competitive strategies for late entry into a market with a dominant brand. Management Sci. (1990) 36 10, October 1268 1278 LinkGoogle Scholar
  • Clark Kim B. , Baldwin Clariss Y. Modularity and real options. (1993) . Working paper #93–026, Harvard Business School, Cambridge, MA Google Scholar
  • Clark Kim B. , Wheelwright Steven C. Managing New Product and Process Development (1993) (Free Press, New York) Google Scholar
  • de Groote Xavier . Flexibility and marketing/manufacturing coordination. Internat. J. Production Econom. (1994) 36 153 67 CrossrefGoogle Scholar
  • Dobson Gregory , Kalish Shlomo . Heuristics for pricing and positioning a product-line using conjoint and cost data. Management Sci. (1993) 39 2, February 160 175 LinkGoogle Scholar
  • Dobson Gregory , Yano Candace A. Product line selection with shared manufacturing and engineering design resources. (1995) . Working paper, University of Rochester, Rochester, NY Google Scholar
  • Fisher Marshall , Ramdas Kamalini , Ulrich Karl . Using parts sharing to manage product variety: A study in the automobile industry. (1996) . Working paper, The University of Pennsylvania, Wharton School Google Scholar
  • Green Paul E. , Krieger Abba M. Models and heuristics for product-line selection. Marketing Sci. (1985) 4 1 19 LinkGoogle Scholar
  • Green Paul E. , Krieger Abba M. Recent contributions to optimal product positioning and buyer segmentation. Eur. J. Oper. Res. (1989) 41 127 141 CrossrefGoogle Scholar
  • Karmarkar Uday , Pitbladdo Richard . Product-line selection, production decisions and allocation of common fixed costs. Internat. J. Production Econom. (1994) 34 1, February 17 33 CrossrefGoogle Scholar
  • Kekre Sunder , Srinivasan Kannan . Broader product line: A necessity to achieve success? Management Sci. (1990) 36 10 1216 1231 LinkGoogle Scholar
  • Kohli Rajeev , Krishnamurti Ramesh . A heuristic approach to product design. Management Sci. (1987) 33 12, December 1523 1533 LinkGoogle Scholar
  • Liebe John H. Spring frontier dialogue: Special interest group on platform planning techniques. Visions (1996) . Product Development and Management Association, October. http://www.pdma.org/visions/oct96/li.html Google Scholar
  • MacDuffie John Paul , Sethuraman Kannan , Fisher Marshall L. Product variety and manufacturing performance: Evidence from the international automobile industry. Management Sci. (1996) 42 3, March 350 369 LinkGoogle Scholar
  • Meyer Marc H. , Tertzakian Peter , Utterback James M. Metrics for managing research and development in the context of the product family. Management Sci. (1997) 43 January 88 111 LinkGoogle Scholar
  • Nair Suresh K. , Thakur Lakshman S. , Wen Kuang-Wei . Near optimal solutions for product line design and selection: Beam search heuristics. Management Sci. (1995) 41 May 767 785 LinkGoogle Scholar
  • Nevens T. Michael , Summe Gregory L. , Uttal Bro . Commercializing technology: What the best companies do. Harvard Bus. Rev. (1990) May–June Google Scholar
  • Pine Joseph B. Mass Customization: The New Frontier in Business Competition (1993) (The Harvard Business School Press, Boston, MA) Google Scholar
  • Quelch John A. , Kenny David . Extend profits, not product lines. Harvard Bus. Rev. (1994) 72 6 53 59 Google Scholar
  • Sanderson S. W. , Uzumeri M. V. Managing Product Families (1996) (Irwin Press, Chicago, IL) Google Scholar
  • Singh R. Models for integrated product family development. (1998) . Unpublished dissertation, The University of Texas at Austin Google Scholar
  • Sudharshan D. , May J. H. , Gruca T. DIFFSTRAT: An analytical procedure for generating optimal new product concepts for a differentiated-type strategy. Eur. J. Oper. Res. (1988) 36 1 July 50 65 CrossrefGoogle Scholar
  • Tirole Jean . The Theory of Industrial Organization (1988) (MIT Press, Cambridge, MA) Google Scholar
  • Ulrich Karl . The role of product architecture in the manufacturing firm. Res. Policy (1995) 24 3, May 419 438 CrossrefGoogle Scholar
  • Ulrich Karl , Eppinger Steven . Product Design and Development (1995) (McGraw-Hill, New York) Google Scholar
  • Whitney Daniel E. Manufacturing by design. Harvard Bus. Rev. (1988) 66 4, July–August 83 92 Google Scholar
INFORMS site uses cookies to store information on your computer. Some are essential to make our site work; Others help us improve the user experience. By using this site, you consent to the placement of these cookies. Please read our Privacy Statement to learn more.