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Research Spotlights
Research Articles
Bargaining over Data: When Does Making the Buyer More Informed Help?
Pages:1–15
Published Online:January 23, 2020
Words Matter! Toward a Prosocial Call-to-Action for Online Referral: Evidence from Two Field Experiments
Pages:16–36
Published Online:March 26, 2020
An Empirical Analysis of Seller Advertising Strategies in an Online Marketplace
Pages:37–56
Published Online:March 30, 2020
Electronic Health Records and the Logics of Care: Complementarity and Conflict in the U.S. Healthcare System
Pages:57–75
Published Online:August 8, 2019
Consumption and Performance: Understanding Longitudinal Dynamics of Recommender Systems via an Agent-Based Simulation Framework
Pages:76–101
Published Online:March 18, 2020
Trade-Offs in Online Advertising: Advertising Effectiveness and Annoyance Dynamics Across the Purchase Funnel
Pages:102–125
Published Online:November 27, 2019
Sustaining a Good Impression: Mechanisms for Selling Partitioned Impressions at Ad Exchanges
Pages:126–147
Published Online:March 17, 2020
Is the Grass Greener? On the Strategic Implications of Moving Along the Value Chain for IT Service Providers
Pages:148–175
Published Online:March 31, 2020
When the Bank Comes to You: Branch Network and Customer Omnichannel Banking Behavior
Pages:176–197
Published Online:March 30, 2020
Social Networks, Funding, and Regional Advantages in Technology Entrepreneurship: An Empirical Analysis
Pages:198–216
Published Online:December 3, 2019
Open Access
Platform Pricing and Investment to Drive Third-Party Value Creation in Two-Sided Networks
Pages:217–239
Published Online:February 19, 2020
Bloatware and Jailbreaking: Strategic Impacts of Consumer-Initiated Modification of Technology Products
Pages:240–257
Published Online:March 16, 2020
Financial Returns to Firms’ Communication Actions on Firm-Initiated Social Media: Evidence from Facebook Business Pages
Pages:258–285
Published Online:March 16, 2020
