Predictive Analytics and Ship-Then-Shop Subscription

Published Online:https://doi.org/10.1287/mnsc.2023.4723

References

  • Agrawal A, Gans J, Goldfarb A (2018) Prediction Machines: The Simple Economics of Artificial Intelligence (Harvard Business Review Press, Boston).Google Scholar
  • Ahmadi I, Skiera B, Lambrecht A, Heubrandner F (2017) Time preferences and the pricing of complementary durables and consumables. Internat. J. Res. Marketing 34(4):813–828.CrossrefGoogle Scholar
  • Ansari A, Li Y, Zhang JZ (2018) Probabilistic topic model for hybrid recommender systems: A stochastic variational Bayesian approach. Marketing Sci. 37(6):987–1008.LinkGoogle Scholar
  • Bar-Isaac H, Shelegia S (2022) Search, showrooming, and retailer variety. Marketing Sci., ePub ahead of print June 29, https://doi.org/10.1287/mksc.2022.1376.Google Scholar
  • Bergemann D, Bonatti A (2011) Targeting in advertising markets: Implications for offline vs. online media. RAND J. Econom. 42(3):417–443.CrossrefGoogle Scholar
  • Chen Y, Narasimhan C, Zhang ZJ (2001) Individual marketing with imperfect targetability. Marketing Sci. 20(1):23–41.LinkGoogle Scholar
  • Choi WJ, Jerath K, Sarvary M (2023) Consumer privacy choices and (un)targeted advertising along the purchase journey. J. Marketing Res. Forthcoming.Google Scholar
  • Clay KB, Sibley DS, Srinagesh P (1992) Ex post vs. ex ante pricing: Optional calling plans and tapered tariffs. J. Regulatory Econom. 4(2):115–138.CrossrefGoogle Scholar
  • Essegaier S, Gupta S, Zhang ZJ (2002) Pricing access services. Marketing Sci. 21(2):139–159.LinkGoogle Scholar
  • Fudenberg D, Tirole J (2000) Customer poaching and brand switching. RAND J. Econom. 31(4):634–657.CrossrefGoogle Scholar
  • Hauser JR, Urban GL, Liberali G, Braun M (2009) Website morphing. Marketing Sci. 28(2):202–223.LinkGoogle Scholar
  • Ichihashi S (2020) Online privacy and information disclosure by consumers. Amer. Econom. Rev. 110(2):569–595.CrossrefGoogle Scholar
  • Iyer G, Soberman D, Villas-Boas JM (2005) The targeting of advertising. Marketing Sci. 24(3):461–476.LinkGoogle Scholar
  • Jerath K, Ren Q (2021). Consumer search and product returns. Working paper, Columbia University, New York.Google Scholar
  • Jing B (2018) Showrooming and webrooming: Information externalities between online and offline sellers. Marketing Sci. 37(3):469–483.LinkGoogle Scholar
  • Kolay S, Shaffer G (2003) Bundling and menus of two-part tariffs. J. Indust. Econom. 51(3):383–403.CrossrefGoogle Scholar
  • Kuksov D, Liao C (2018) When showrooming increases retailer profit. J. Marketing Res. 55(4):459–473.CrossrefGoogle Scholar
  • Lewis R, Nguyen D (2015) Display advertising’s competitive spillovers to consumer search. Quant. Marketing Econom. 13(2):93–115.CrossrefGoogle Scholar
  • Lu MY, Shin J (2018) A model of two-sided costly communication for building new product category demand. Marketing Sci. 37(3):382–402.LinkGoogle Scholar
  • Lu S, Xiao L, Ding M (2016) A video-based automated recommender (var) system for garments. Marketing Sci. 35(3):484–510.LinkGoogle Scholar
  • Mehra A, Kumar S, Raju JS (2018) Competitive strategies for brick-and-mortar stores to counter “showrooming.” Management Sci. 64(7):3076–3090.LinkGoogle Scholar
  • Moore K (2020). Retail subscriptions thrive during COVID-19. Forbes (July 15), https://bit.ly/3Ev9Ott.Google Scholar
  • Ning ZE, Shin J, Yu J (2021). Targeted advertising as an implicit recommendation and consumer’s privacy choice. Working paper, University of British Columbia, Vancouver.Google Scholar
  • Oi WY (1971) A Disneyland dilemma: Two-part tariffs for a Mickey Mouse monopoly. Quart. J. Econom. 85(1):77–96.CrossrefGoogle Scholar
  • Shapiro BT (2018) Positive spillovers and free riding in advertising of prescription pharmaceuticals: The case of antidepressants. J. Political Econom. 126(1):381–437.CrossrefGoogle Scholar
  • Shin J (2005) The role of selling costs in signaling price image. J. Marketing Res. 42(3):302–312.CrossrefGoogle Scholar
  • Shin J (2007) How does free riding on customer service affect competition? Marketing Sci. 26(4):488–503.LinkGoogle Scholar
  • Shin J, Sudhir K (2010) A customer management dilemma: When is it profitable to reward one’s own customers? Marketing Sci. 29(4):671–689.LinkGoogle Scholar
  • Shin J, Yu J (2021) Targeted advertising and consumer inference. Marketing Sci. 40(5):900–922.LinkGoogle Scholar
  • Sinha JI, Foscht T, Fung T (2016) How analytics and AI are driving the subscription e-commerce phenomenon. MIT Sloan Management Rev.Google Scholar
  • Villas-Boas JM (1999) Dynamic competition with customer recognition. RAND J. Econom. 30(4):604–631.CrossrefGoogle Scholar
  • Wernerfelt B (1994) On the function of sales assistance. Marketing Sci. 13(1):68–82.LinkGoogle Scholar
  • Yao S, Mela CF, Chiang J, Chen Y (2012) Determining consumers’ discount rates with field studies. J. Marketing Res. 49(6):822–841.CrossrefGoogle Scholar
  • Yoganarasimhan H (2020) Search personalization using machine learning. Management Sci. 66(3):1045–1070.LinkGoogle Scholar
  • Zhong Z (2022) Platform search design: The roles of precision and price. Marketing Sci., ePub ahead of print May 27, https://doi.org/10.1287/mksc.2022.1370.Google Scholar
INFORMS site uses cookies to store information on your computer. Some are essential to make our site work; Others help us improve the user experience. By using this site, you consent to the placement of these cookies. Please read our Privacy Statement to learn more.