Dual Value of Delayed Incentives: An Empirical Investigation of Gift Card Promotions
Published Online:10 Jun 2024https://doi.org/10.1287/msom.2022.0218
References
- (2020) Becoming strategic: Endogenous consumer time preferences and multiperiod pricing. Oper. Res. 68(4):1116–1131.Link, Google Scholar
- (2015) Gambled price discounts: A remedy to the negative side effects of regular price discounts. J. Marketing 79(2):62–78.Crossref, Google Scholar
- (2020) Markdowns in seasonal conspicuous goods. Marketing Sci. 39(5):1016–1029.Link, Google Scholar
- (2022) Scoring a touchdown with variable pricing: Evidence from a quasi-experiment in the nfl ticket markets. Management Sci. 69(8):4435–4456.Google Scholar
- (1996) Veblen effects in a theory of conspicuous consumption. Amer. Econom. Rev. 86(3):349–373.Google Scholar
- (2012) Sales promotions. Özer Ö, Phillips R, eds. The Oxford Handbook of Pricing Management (Oxford University Press, Oxford, UK), 585–619.Google Scholar
- (2008) Some practical guidance for the implementation of propensity score matching. J. Econom. Survey 22(1):31–72.Crossref, Google Scholar
- (2014) Robust nonparametric confidence intervals for regression-discontinuity designs. Econometrica 82(6):2295–2326.Crossref, Google Scholar
- (2019) Oversight and efficiency in public projects: A regression discontinuity analysis. Management Sci. 65(12):5651–5675.Link, Google Scholar
- (2020) A Practical Introduction to Regression Discontinuity Designs: Foundations. Elements in Quantitative and Computational Methods for the Social Sciences (Cambridge University Press, Cambridge, UK).Google Scholar
- (2023) A Practical Introduction to Regression Discontinuity Designs: Extensions. Elements in Quantitative and Computational Methods for the Social Sciences (Cambridge University Press, Cambridge, UK).Google Scholar
- CBS Moneywatch (2016) What would a luxury handbag cost without the markup? Retrieved April 26, 2024, https://www.cbsnews.com/news/what-would-a-luxury-handbag-cost-without-the-markup/.Google Scholar
- (2006) Malleable mental accounting: The effect of flexibility on the justification of attractive spending and consumption decisions. J. Consumer Psych. 16(1):33–44.Crossref, Google Scholar
- (2005) Research note—Price discrimination after the purchase: Rebates as state-dependent discounts. Management Sci. 51(7):1131–1140.Link, Google Scholar
- (2018) Double mental discounting: When a single price promotion feels twice as nice. J. Marketing Res. 55(2):226–238.Crossref, Google Scholar
- (2020) Incorporating a “better” behavioral bias for both consumers and firms in rebate programs. Management Sci. 66(4):1627–1646.Link, Google Scholar
- (2022) Dynamic pricing with point redemption. Manufacturing Service Oper. Management 24(4):2134–2149.Link, Google Scholar
- (2022) Frustration-based promotions: Field experiments in ride-sharing. Management Sci. 68(4):2432–2464.Link, Google Scholar
- (2020) Value of high-quality logistics: Evidence from a clash between SF express and Alibaba. Management Sci. 66(9):3879–3902.Link, Google Scholar
- (2021) Setting retail staffing levels: A methodology validated with implementation. Manufacturing Service Oper. Management 23(6):1562–1579.Link, Google Scholar
- (2019) Why high-order polynomials should not be used in regression discontinuity designs. J. Bus. Econom. Statist. 37(3):447–456.Crossref, Google Scholar
- (2015) Evidence on the deleterious impact of sustained use of polynomial regression on causal inference. Res. Politics 2(1):2053168015569830.Crossref, Google Scholar
- (2009) Slippage in rebate programs and present-biased preferences. Marketing Sci. 28(2):229–238.Link, Google Scholar
- (2001) Identification and estimation of treatment effects with a regression-discontinuity design. Econometrica 69(1):201–209.Crossref, Google Scholar
- (2010) Signaling status with luxury goods: The role of brand prominence. J. Marketing 74(4):15–30.Crossref, Google Scholar
- (2017) OM forum—Causal inference models in operations management. Manufacturing Service Oper. Management 19(4):509–525.Link, Google Scholar
- (1994) Identification and estimation of local average treatment effects. Econometrica 62(2):467–475.Crossref, Google Scholar
- (2010) Regression discontinuity designs in economics. J. Econom. Literature 48(2):281–355.Crossref, Google Scholar
- Lim F, Chun SY, Satopää, V (2024) Loyalty currency and mental accounting: Do consumers treat points like money? Preprint, submitted March 13, http://dx.doi.org/10.2139/ssrn.3974642.Google Scholar
- (2007) Coupons vs. rebates. Marketing Sci. 26(1):67–82.Link, Google Scholar
- (2020) Profiling compliers and noncompliers for instrumental-variable analysis. Political Anal. 28(3):435–444.Crossref, Google Scholar
- (2008) Manipulation of the running variable in the regression discontinuity design: A density test. J. Econometrics 142(2):698–714.Crossref, Google Scholar
- (2012) Advance selling when consumers regret. Management Sci. 58(6):1160–1177.Link, Google Scholar
- (2011) Social benefits of luxury brands as costly signals of wealth and status. Evolution Human Behav. 32(5):343–355.Crossref, Google Scholar
- (2013) Overcoming the “recency trap” in customer relationship management. J. Acad. Marketing Sci. 41(3):320–337.Crossref, Google Scholar
- (2006) The endowed progress effect: How artificial advancement increases effort. J. Consumer Res. 32(4):504–512.Crossref, Google Scholar
- Özer Ö, Phillips R, eds. (2012) The Oxford Handbook of Pricing Management (Oxford University Press, Oxford, UK).Crossref, Google Scholar
- (2016) Markdown or everyday low price? The role of behavioral motives. Management Sci. 62(2):326–346.Link, Google Scholar
- (1983) The central role of the propensity score in observational studies for causal effects. Biometrika 70(1):41–55.Crossref, Google Scholar
- (1974) Estimating causal effects of treatments in randomized and nonrandomized studies. J. Ed. Psychol. 66(5):688.Crossref, Google Scholar
- (2017) Do targeted discount offers serve as advertising? Evidence from 70 field experiments. Management Sci. 63(8):2688–2705.Link, Google Scholar
- (1998) The illusion of delayed incentives: Evaluating future effort-money transactions. J. Marketing Res. 35(4):427–437.Crossref, Google Scholar
- (1985) Mental accounting and consumer choice. Marketing Sci. 4(3):199–214.Link, Google Scholar
- (1899) The Theory of the Leisure Class (Penguin, New York).Google Scholar
- (2012) Measuring and managing returns from retailer-customized coupon campaigns. J. Marketing 76(1):76–94.Crossref, Google Scholar
- (2024) Promotional inventory displays: An empirical analysis using IoT data. Preprint, submitted April 21, https://dx.doi.org/10.2139/ssrn.3559018.Google Scholar
- (2020) The long-term and spillover effects of price promotions on retailing platforms: Evidence from a large randomized experiment on Alibaba. Management Sci. 66(6):2589–2609.Link, Google Scholar

