Cost-Effective Acquisition of First-Party Data for Business Analytics
Published Online:1 Feb 2024https://doi.org/10.1287/ijoc.2022.0037
Supplemental Material
Online Supplement: ijoc.2022.0037.sm1.pdf
Code and Data Repository: 2022.0037-main.cd.zip
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Volume 36, Issue 5
September-October 2024
Pages 1147-1358, C2
Article Information
Supplemental Material
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- Received:February 02, 2022
- Accepted:December 20, 2023
- Published Online:February 01, 2024
Copyright © 2024, INFORMS
Cite as
Xiaoping Liu, Xiao-Bai Li (2024) Cost-Effective Acquisition of First-Party Data for Business Analytics. INFORMS Journal on Computing 36(5):1242-1260.
https://doi.org/10.1287/ijoc.2022.0037
Keywords
The authors are grateful to the area editor, the associate editor, and the two anonymous reviewers for their insightful comments and suggestions that have improved the paper considerably.
