Online Product Reviews: Implications for Retailers and Competing Manufacturers
Published Online:18 Mar 2014https://doi.org/10.1287/isre.2013.0511
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Volume 25, Issue 1
March 2014
Pages 1-203
Article Information
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- Received:June 20, 2012
- Published Online:March 18, 2014
Copyright © 2014, INFORMS
Cite as
Young Kwark, Jianqing Chen, Srinivasan Raghunathan (2014) Online Product Reviews: Implications for Retailers and Competing Manufacturers. Information Systems Research 25(1):93-110.
https://doi.org/10.1287/isre.2013.0511
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