When Discounts Hurt Sales: The Case of Daily-Deal Markets
- Zike Cao ,
Zike Cao
[email protected]http://orcid.org/0000-0002-5378-4772
Department of Technology and Operations Management, Rotterdam School of Management, Erasmus University, 3062 PA Rotterdam, Netherlands
- Kai-Lung Hui ,
Corresponding Author
Kai-Lung Hui
[email protected]http://orcid.org/0000-0002-7074-1176
Department of Information Systems, Business Statistics and Operations Management, School of Business and Management, Hong Kong University of Science and Technology, Clear Water Bay, Kowloon, Hong Kong
- Hong Xu
Hong Xu
[email protected]http://orcid.org/0000-0001-8561-0163
Department of Information Systems, Business Statistics and Operations Management, School of Business and Management, Hong Kong University of Science and Technology, Clear Water Bay, Kowloon, Hong Kong
Zike Cao
[email protected]http://orcid.org/0000-0002-5378-4772
Department of Technology and Operations Management, Rotterdam School of Management, Erasmus University, 3062 PA Rotterdam, Netherlands
Corresponding Author
Kai-Lung Hui
[email protected]http://orcid.org/0000-0002-7074-1176
Department of Information Systems, Business Statistics and Operations Management, School of Business and Management, Hong Kong University of Science and Technology, Clear Water Bay, Kowloon, Hong Kong
Hong Xu
[email protected]http://orcid.org/0000-0001-8561-0163
Department of Information Systems, Business Statistics and Operations Management, School of Business and Management, Hong Kong University of Science and Technology, Clear Water Bay, Kowloon, Hong Kong
Supplemental Material
isre.2017.0772-sm.pdf (1 MB)
