Attending to Customer Attention: A Novel Deep Learning Method for Leveraging Multimodal Online Reviews to Enhance Sales Prediction

• Gang Chen

  Gang Chen

  [email protected]

  https://orcid.org/0000-0003-0650-1175

  School of Management, Zhejiang University, Hangzhou, Zhejiang 310058, P.R. China;

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  ,
• Lihua Huang

  Lihua Huang

  [email protected]

  School of Management, Fudan University, Shanghai 200433, P.R China;

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  ,
• Shuaiyong Xiao

  Corresponding Author

  Shuaiyong Xiao

  [email protected]

  https://orcid.org/0000-0002-9113-1414

  School of Economics and Management, Tongji University, Shanghai 200092, P.R. China;

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  ,
• Chenghong Zhang

  Chenghong Zhang

  [email protected]

  https://orcid.org/0000-0002-4008-8989

  School of Management, Fudan University, Shanghai 200433, P.R China;

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  ,
• Huimin Zhao

  Huimin Zhao

  [email protected]

  https://orcid.org/0000-0002-6471-9837

  Sheldon B. Lubar College of Business, University of Wisconsin-Milwaukee, Milwaukee, Wisconsin 53211

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