Gamified Challenges in Online Weight-Loss Communities
- Behnaz Bojd ,
Behnaz Bojd
[email protected]https://orcid.org/0000-0002-6115-9774
Paul Merage School of Business, University of California, Irvine, California 92697;
- Xiaolong Song ,
Xiaolong Song
[email protected]https://orcid.org/0000-0001-7248-2764
School of Management Science and Engineering, Dongbei University of Finance and Economics, Dalian 116025, China;
- Yong Tan ,
Yong Tan
[email protected]https://orcid.org/0000-0001-8087-3423
Michael G. Foster School of Business, University of Washington, Seattle, Washington 98195;
- Xiangbin Yan
Xiangbin Yan
[email protected]https://orcid.org/0000-0002-8115-6191
School of Economics and Management, University of Science and Technology Beijing, Beijing 100083, China
Behnaz Bojd
[email protected]https://orcid.org/0000-0002-6115-9774
Paul Merage School of Business, University of California, Irvine, California 92697;
Xiaolong Song
[email protected]https://orcid.org/0000-0001-7248-2764
School of Management Science and Engineering, Dongbei University of Finance and Economics, Dalian 116025, China;
Yong Tan
[email protected]https://orcid.org/0000-0001-8087-3423
Michael G. Foster School of Business, University of Washington, Seattle, Washington 98195;
Xiangbin Yan
[email protected]https://orcid.org/0000-0002-8115-6191
School of Economics and Management, University of Science and Technology Beijing, Beijing 100083, China

