Impact of Own Brand Product Introduction on Optimal Pricing Models for Platform and Incumbent Sellers

The authors thank the review teams for thoughtful and constructive comments that have greatly improved the paper and participants at the Institute for Operations Research and the Management Sciences Conference on Information Systems and Technology (CIST 2016), Production and Operations Management Society Annual Meeting (2017), and HKU-Lingnan-Florida Platform Competition Conference (2019) and seminar participants at Friday Virtual Summer Research Seminar Series (2020, organized by the department chairs of many Association of American Universities (AAU) member universities), Hefei University of Technology (2021), and Beijing Institute of Technology (2021) for helpful feedback. All authors contributed equally and are listed in alphabetical order.