Transferring, Eliminating, or Both? The Strategic Impact of Resale Platforms and Consumer Learning on Coping with Consumer Uncertainty
- Yongjian Li ,
Yongjian Li
[email protected]https://orcid.org/0000-0002-5619-7514
Business School, Nankai University, Tianjin 300071, China
- Yusheng Wang ,
Yusheng Wang
[email protected]https://orcid.org/0009-0007-4521-989X
Business School, Nankai University, Tianjin 300071, China; and Department of Logistics and Maritime Studies, Faculty of Business, The Hong Kong Polytechnic University, Kowloon, Hong Kong
- Xin (Robert) Luo ,
Corresponding Author
Xin (Robert) Luo
[email protected]https://orcid.org/0000-0003-0122-7293
Department of Marketing, Information Systems, Information Assurance, and Operations Management, Robert O. Anderson School of Management, The University of New Mexico, Albuquerque, New Mexico 87106
- Xuanming Bai
Xuanming Bai
[email protected]https://orcid.org/0009-0000-3682-9134
College of Management and Economics, Tianjin University, Tianjin 300072, China
Yongjian Li
[email protected]https://orcid.org/0000-0002-5619-7514
Business School, Nankai University, Tianjin 300071, China
Yusheng Wang
[email protected]https://orcid.org/0009-0007-4521-989X
Business School, Nankai University, Tianjin 300071, China; and Department of Logistics and Maritime Studies, Faculty of Business, The Hong Kong Polytechnic University, Kowloon, Hong Kong
Corresponding Author
Xin (Robert) Luo
[email protected]https://orcid.org/0000-0003-0122-7293
Department of Marketing, Information Systems, Information Assurance, and Operations Management, Robert O. Anderson School of Management, The University of New Mexico, Albuquerque, New Mexico 87106
Xuanming Bai
[email protected]https://orcid.org/0009-0000-3682-9134
College of Management and Economics, Tianjin University, Tianjin 300072, China

