Reality Check: Combining Choice Experiments with Market Data to Estimate the Importance of Product Attributes
Published Online:23 Mar 2010https://doi.org/10.1287/mnsc.1090.1136
Supplemental Material
mnsc.1090.1136-sm-ec.pdf (319 KB)
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Volume 56, Issue 5
May 2010
Pages iv-903
Article Information
Supplemental Material
Metrics
Information
- Received:March 13, 2008
- Accepted:September 10, 2009
- Published Online:March 23, 2010
Copyright © 2010, INFORMS
Cite as
Eleanor McDonnell Feit, Mark A. Beltramo, Fred M. Feinberg, (2010) Reality Check: Combining Choice Experiments with Market Data to Estimate the Importance of Product Attributes. Management Science 56(5):785-800.
https://doi.org/10.1287/mnsc.1090.1136
Keywords
