An Interproduct Competition Model Incorporating Branding Hierarchy and Product Similarities Using Store-Level Data
Published Online:19 Feb 2015https://doi.org/10.1287/mnsc.2014.2039
Supplemental Material
mnsc.2014.2039-sm-appendix.pdf (248 KB)
- Cited by
- 26 May 2026 | Production and Operations Management, Vol. 65
- 26 February 2025 | Information Systems Research, Vol. 36, No. 4
- 24 December 2023 | Current Issues in Tourism, Vol. 28, No. 1
- 7 January 2025 | Systems, Vol. 13, No. 1
- 2 September 2022 | Information Systems Research, Vol. 34, No. 3
- 1 January 2023 | SSRN Electronic Journal, Vol. 67
- Electronic Commerce Research and Applications, Vol. 56
- European Journal of Operational Research, Vol. 287, No. 2
- 1 April 2020 | Production and Operations Management, Vol. 29, No. 4
- Electronic Commerce Research and Applications, Vol. 32
- 1 January 2017 | Journal of Marketing, Vol. 81, No. 1
Volume 61, Issue 11
November 2015
Pages iv-vi, 2549-2824
Article Information
Supplemental Material
Metrics
Information
- Received:June 29, 2012
- Accepted:March 06, 2014
- Published Online:February 19, 2015
Copyright © 2015, INFORMS
Cite as
Sudhir Voleti, Praveen K. Kopalle, Pulak Ghosh (2015) An Interproduct Competition Model Incorporating Branding Hierarchy and Product Similarities Using Store-Level Data. Management Science 61(11):2720-2738.
https://doi.org/10.1287/mnsc.2014.2039
Keywords
