Dynamic Pricing in Social Networks: The Word-of-Mouth Effect
Published Online:16 Dec 2016https://doi.org/10.1287/mnsc.2016.2657
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Volume 64, Issue 2
February 2018
Pages v-x, 495-981
Article Information
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- Received:November 10, 2014
- Accepted:July 25, 2016
- Published Online:December 16, 2016
Copyright © 2016, INFORMS
Cite as
Amir Ajorlou, Ali Jadbabaie, Ali Kakhbod (2016) Dynamic Pricing in Social Networks: The Word-of-Mouth Effect. Management Science 64(2):971-979.
https://doi.org/10.1287/mnsc.2016.2657
Keywords
