The Customer May Not Always Be Right: Customer Compatibility and Service Performance

• Ryan W. Buell

  Ryan W. Buell

  [email protected]

  https://orcid.org/0000-0002-6779-8593

  Harvard Business School, Harvard University, Boston, Massachusetts 02163

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  ,
• Dennis Campbell

  Corresponding Author

  Dennis Campbell

  [email protected]

  https://orcid.org/0000-0002-5153-872X

  Harvard Business School, Harvard University, Boston, Massachusetts 02163

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  ,
• Frances X. Frei

  Frances X. Frei

  [email protected]

  Harvard Business School, Harvard University, Boston, Massachusetts 02163

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