History Matters: The Impact of Online Customer Reviews Across Product Generations
Published Online:2 Jul 2021https://doi.org/10.1287/mnsc.2021.4061
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Volume 68, Issue 5
May 2022
Pages 3175-3973, iv-v
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- Received:January 28, 2018
- Accepted:March 03, 2021
- Published Online:July 02, 2021
Copyright © 2021, INFORMS
Cite as
Linyi Li, Shyam Gopinath, Stephen J. Carson (2021) History Matters: The Impact of Online Customer Reviews Across Product Generations. Management Science 68(5):3878-3903.
https://doi.org/10.1287/mnsc.2021.4061
Keywords
