Pricing Experimental Design: Causal Effect, Expected Revenue and Tail Risk

• David Simchi-Levi

  David Simchi-Levi

  [email protected]

  https://orcid.org/0000-0002-4650-1519

  Institute for Data, Systems, and Society, Department of Civil and Environmental Engineering, and Operations Research Center, Massachusetts Institute of Technology, Cambridge, Massachusetts 02139

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  ,
• Chonghuan Wang

  Corresponding Author

  Chonghuan Wang

  [email protected]

  https://orcid.org/0000-0003-4887-6004

  Center for Computational Science and Engineering, Massachusetts Institute of Technology, Cambridge, Massachusetts 02139; and Naveen Jindal School of Management, University of Texas at Dallas, Richardson, Texas 75080

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