Personalization, Engagement, and Content Quality on Social Media: An Evaluation of Reddit’s News Feed
Published Online:7 Oct 2026https://doi.org/10.1287/mnsc.2024.06298
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The replication files for this article are available HERE.
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- Received:May 30, 2024
- Accepted:March 26, 2026
- Published Online:October 07, 2026
Copyright © 2026, INFORMS
Cite as
Alex Moehring (2026) Personalization, Engagement, and Content Quality on Social Media: An Evaluation of Reddit’s News Feed. Management Science 0(0).
https://doi.org/10.1287/mnsc.2024.06298
Keywords
The author thanks Catherine Tucker, Nikhil Agarwal, and Dean Eckles for guidance and support on this project and Sinan Aral, Sarah Bana, Seth Benzell, Rahul Bhui, Avinash Collis, Tim Di Silva, Glenn Ellison, David Holtz, John Horton, Madhav Kumar, Jia Liu, Carlos Molina, David Rand, Manish Raghavan, Mohammad Rahman, Tobias Salz, Ananya Sen, Lena Song, Sebastian Steffen, Duncan Simester, Hong-Yi Tu Ye, Emma van Inwegen, MacKenzie Walker, Birger Wernerfelt, Michael Zhao, and numerous seminar participants for helpful conversations, comments, and suggestions.
