Generative Artificial Intelligence and Sales Productivity: Field Experiments in Online Retail
- Lu Fang ,
Lu Fang
[email protected]https://orcid.org/0009-0000-4184-4929
School of Management, Zhejiang University of Finance and Economics, Hangzhou 310018 China; and Laboratory for Human-AI Collaboration and Digital Intelligence Innovation, Zhejiang University, Hangzhou 310058 China
- Zhe Yuan ,
Corresponding Author
Zhe Yuan
[email protected]https://orcid.org/0000-0002-7502-9102
Center for Research of Private Economy, School of Economics, Future Regional Development Laboratory, and Academy of Financial Research, Zhejiang University, Hangzhou 310058 China
- Kaifu Zhang,
- Dante Donati ,
Dante Donati
[email protected]https://orcid.org/0000-0001-9661-7299
Columbia Business School, Columbia University, New York, New York 10027
- Miklos Sarvary
Miklos Sarvary
[email protected]https://orcid.org/0000-0002-3301-5917
Columbia Business School, Columbia University, New York, New York 10027
Lu Fang
[email protected]https://orcid.org/0009-0000-4184-4929
School of Management, Zhejiang University of Finance and Economics, Hangzhou 310018 China; and Laboratory for Human-AI Collaboration and Digital Intelligence Innovation, Zhejiang University, Hangzhou 310058 China
Corresponding Author
Zhe Yuan
[email protected]https://orcid.org/0000-0002-7502-9102
Center for Research of Private Economy, School of Economics, Future Regional Development Laboratory, and Academy of Financial Research, Zhejiang University, Hangzhou 310058 China
Dante Donati
[email protected]https://orcid.org/0000-0001-9661-7299
Columbia Business School, Columbia University, New York, New York 10027
Miklos Sarvary
[email protected]https://orcid.org/0000-0002-3301-5917
Columbia Business School, Columbia University, New York, New York 10027
Supplemental Material
The replication files for this article are available HERE.

