Forecasting New Product Life Cycle Curves: Practical Approach and Empirical Analysis

• Kejia Hu

  Kejia Hu

  http://orcid.org/0000-0001-8943-7783

  Owen Graduate School of Management, Vanderbilt University, Nashville, Tennessee 37203

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• Jason Acimovic

  Jason Acimovic

  http://orcid.org/0000-0003-3708-7472

  Smeal College of Business, Penn State University, University Park, Pennsylvania 16802

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  ,
• Francisco Erize

  Francisco Erize

  Dell Technologies, Round Rock, Texas 78682

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  ,
• Douglas J. Thomas

  Corresponding Author

  Douglas J. Thomas

  http://orcid.org/0000-0002-2026-1780

  Darden School of Business, University of Virginia, Charlottesville, Virginia 22903

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• Jan A. Van Mieghem

  Jan A. Van Mieghem

  http://orcid.org/0000-0002-8954-7613

  Kellogg School of Management, Northwestern University, Evanston, Illinois 60208

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