Do Noisy Customer Reviews Discourage Platform Sellers? Empirical Analysis of an Online Solar Marketplace

• Herbie Huang

  Herbie Huang

  [email protected]

  https://orcid.org/0000-0003-4000-9694

  Lazada, Lazada One, Singapore 189554;

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• Nur Sunar

  Corresponding Author

  Nur Sunar

  [email protected]

  https://orcid.org/0000-0002-9306-1050

  Kenan-Flagler Business School, The University of North Carolina at Chapel Hill, Chapel Hill, North Carolina 27599

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• Jayashankar M. Swaminathan

  Jayashankar M. Swaminathan

  [email protected]

  https://orcid.org/0000-0002-1224-5422

  Kenan-Flagler Business School, The University of North Carolina at Chapel Hill, Chapel Hill, North Carolina 27599

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• Rahul Roy

  Rahul Roy

  [email protected]

  https://orcid.org/0000-0002-4026-1307

  Kenan-Flagler Business School, The University of North Carolina at Chapel Hill, Chapel Hill, North Carolina 27599

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