Product Policy in Markets with Word-of-Mouth Communication

David Godes
Corresponding Author
David Godes
[email protected]
Robert H. Smith School of Business, University of Maryland, College Park, Maryland 20742
Search for more papers by this author

David Godes

Corresponding Author

David Godes

[email protected]

Robert H. Smith School of Business, University of Maryland, College Park, Maryland 20742

Search for more papers by this author

Published Online:11 May 2016https://doi.org/10.1287/mnsc.2015.2330

Supplemental Material

mnsc.2015.2330-sm.pdf (147 KB)

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Volume 63, Issue 1

January 2017

Pages 1-278

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Received:June 06, 2013
Accepted:May 27, 2015
Published Online:May 11, 2016

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David Godes (2016) Product Policy in Markets with Word-of-Mouth Communication. Management Science 63(1):267-278.

https://doi.org/10.1287/mnsc.2015.2330

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Product Policy in Markets with Word-of-Mouth Communication

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