Product Selling vs. Pay-Per-Use Service: A Strategic Analysis of Competing Business Models
Published Online:6 Oct 2021https://doi.org/10.1287/mnsc.2021.4125
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Volume 68, Issue 7
July 2022
Pages 4755-5555, iv-v
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- Received:July 18, 2020
- Accepted:April 29, 2021
- Published Online:October 06, 2021
Copyright © 2021, INFORMS
Cite as
Konstantinos Ladas, Stylianos Kavadias, Christoph Loch (2021) Product Selling vs. Pay-Per-Use Service: A Strategic Analysis of Competing Business Models. Management Science 68(7):4964-4982.
https://doi.org/10.1287/mnsc.2021.4125
Keywords
