Disruptive Timing

The authors thank the department editor Joshua Gans, associate editor, and three reviewers for insightful feedback; Kevin A. Bryan, Ramon Casadesus-Masanell, Michael Christensen, David H. Hsu, Michael J. Lenox, Anparasan Mahalingam, Richard Makadok, Elena Plaksenkova, Orie Shelef, Eric Van den Steen, David B. Yoffie, and seminar and conference participants at Harvard Business School, Ohio State University, University of Virginia, Strategy Science Conference, Academy of Management Annual Meeting, and Utah-Brigham Young University Winter Strategy Conference for feedback and inspiration. Ronald Wang provided excellent research assistance. Jeff Strabone provided copyediting support. The authors contributed equally and appear in alphabetical order. All opinions expressed herein are those of the authors only, and all errors are the responsibility of the authors.