Deconstructing the Pioneer's Advantage: Examining Vintage Effects and Consumer Valuations of Quality and Variety

Jonathan D. Bohlmann
Jonathan D. Bohlmann
[email protected]
Eli Broad Graduate School of Management, Michigan State University, 370 North Business Complex, East Lansing, Michigan 48824-1122
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Peter N. Golder
Peter N. Golder
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Stern School of Business, New York University, 44 West 4th Street, KMC 8-79, New York, New York 10012-1126
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Debanjan Mitra
Debanjan Mitra
[email protected]
Warrington College of Business, University of Florida, P.O. Box 117155, Gainesville, Florida 32611-7155
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Eli Broad Graduate School of Management, Michigan State University, 370 North Business Complex, East Lansing, Michigan 48824-1122

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Peter N. Golder

[email protected]

Stern School of Business, New York University, 44 West 4th Street, KMC 8-79, New York, New York 10012-1126

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Debanjan Mitra

[email protected]

Warrington College of Business, University of Florida, P.O. Box 117155, Gainesville, Florida 32611-7155

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Published Online:1 Sep 2002https://doi.org/10.1287/mnsc.48.9.1175.175

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mnsc.48.9.1175.175-sm-bgm.pdf (159 KB)

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Volume 48, Issue 9

September 2002

Pages 1103-1225

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Jonathan D. Bohlmann, Peter N. Golder, Debanjan Mitra, (2002) Deconstructing the Pioneer's Advantage: Examining Vintage Effects and Consumer Valuations of Quality and Variety. Management Science 48(9):1175-1195.

https://doi.org/10.1287/mnsc.48.9.1175.175

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Deconstructing the Pioneer's Advantage: Examining Vintage Effects and Consumer Valuations of Quality and Variety

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