The Impact of Digitization on Print Book Sales: Analysis Using Genre Exposure Heterogeneity

• Siddhartha Sharma

  Corresponding Author

  Siddhartha Sharma

  [email protected]

  https://orcid.org/0000-0002-6274-4086

  Kelley School of Business, Indiana University, Bloomington, Indiana 47405

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• Rahul Telang

  Rahul Telang

  [email protected]

  https://orcid.org/0000-0003-1069-1514

  Heinz College, Carnegie Mellon University, Pittsburgh, Pennsylvania 15213

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  ,
• Alejandro Zentner

  Alejandro Zentner

  [email protected]

  Naveen Jindal School of Management, University of Texas at Dallas, Richardson, Texas 75080

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