Reining in Onion Prices by Introducing a Vertically Differentiated Substitute: Models, Analysis, and Insights

• H. Müge Yayla-Küllü

  Corresponding Author

  H. Müge Yayla-Küllü

  [email protected]

  https://orcid.org/0000-0001-5123-7014

  College of Business Administration, University of Central Florida, Orlando, Florida 32816;

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  ,
• Omkar D. Palsule-Desai

  Omkar D. Palsule-Desai

  [email protected]

  https://orcid.org/0000-0002-1052-8314

  Indian Institute of Management Indore, Indore 453 331, India;

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  ,
• Srinagesh Gavirneni

  Srinagesh Gavirneni

  [email protected]

  https://orcid.org/0000-0002-4107-8539

  Samuel Curtis Johnson Graduate School of Management, Cornell University, Ithaca, New York 14853

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