Using Generative AI and Agentic AI to Unlock the Potential of Data-Driven Leadership and Democratize Traditional AI: Leaders Have to Overcome the Three I’s of Inertia, Ignorance, and Imagination

Published Online:https://doi.org/10.1287/serv.2025.0172

Despite an explosion in corporate data generation and the proliferation of business analytics programs, less than 3% of these data are used for decision-making.1 This paradox reveals a leadership crisis; although data grows exponentially, leaders are failing to leverage it, driven by inertia, ignorance, and a lack of imagination. How do the Three I’s inhibit leaders? In this article, we demonstrate how.

History: This paper has been accepted for the Service Science Special Issue on the Impact of AI on Service Design and Delivery.

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