Editorial: Marketing Science, Models, Monopoly Models, and Why We Need Them
Published Online:1 Aug 2002https://doi.org/10.1287/mksc.21.3.223.145
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Volume 21, Issue 3
August 2002
Pages 223-367
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- Published Online:August 01, 2002
© 2002 INFORMS
Cite as
Steven M. Shugan, (2002) Editorial: Marketing Science, Models, Monopoly Models, and Why We Need Them. Marketing Science 21(3):223-228.
https://doi.org/10.1287/mksc.21.3.223.145
