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Technical Note—Nonlinear Least Squares Estimation of New Product Diffusion Models

V. Srinivasan
V. Srinivasan
Stanford University
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,
Charlotte H. Mason
Charlotte H. Mason
University of North Carolina
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V. Srinivasan

Stanford University

Search for more papers by this author

Charlotte H. Mason

University of North Carolina

Search for more papers by this author

Published Online:1 May 1986https://doi.org/10.1287/mksc.5.2.169

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Volume 5, Issue 2

May 1986

Pages 89-178

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V. Srinivasan, Charlotte H. Mason, (1986) Technical Note—Nonlinear Least Squares Estimation of New Product Diffusion Models. Marketing Science 5(2):169-178.

https://doi.org/10.1287/mksc.5.2.169

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Technical Note—Nonlinear Least Squares Estimation of New Product Diffusion Models

Volume 5, Issue 2

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