2017 Guest Editors, Guest Associate Editors, and Ad Hoc Reviewers
Abstract
Marketing Science greatly benefited from the admirable and fastidious efforts of more than 200 different individuals who provided manuscript reviews last year. Beyond those individuals already recognized on the editorial board, the editor-in-chief and guest editors of Marketing Science are indebted to the many guest editors, guest associate editors, and ad hoc reviewers who provided expert counsel and guidance on a voluntary basis. The following list acknowledges the contribution of guest editors, guest associate editors, and ad hoc reviewers who served from January 1, 2017 to December 31, 2017. Finally, our sincere appreciation to the authors, whose outstanding submissions and careful revisions make the journal the go-to resource for leading edge knowledge in quantitative marketing.
K. Sudhir
Yale University
Guest Editors
KUSUM AILAWADI, Dartmouth College
TAT CHAN, Washington University in St. Louis
PREYAS DESAI, Duke University
JOHN HAUSER, Massachusetts Institute of Technology
GINGER JIN, University of Maryland
PUNEET MANCHANDA, University of Michigan
LEIF NELSON, University of California, Berkeley
DUNCAN SIMESTER, Massachusetts Institute of Technology
Guest Associate Editors
NEERAJ ARORA, University of Wisconsin–Madison
ANDREW CHING, University of Toronto
FRED FEINBERG, University of Michigan
JACOB GOLDENBERG, Hebrew University of Jerusalem
JOHN HAUSER, Massachusetts Institute of Technology
JAN HEIDE, University of Wisconsin–Madison
NITIN MEHTA, University of Toronto
HARIKESH NAIR, Stanford University
ODED NETZER, Columbia University
KOEN PAUWELS, Özyeğin University
OLEG URMINSKY, University of Chicago
JOHN ZHANG, University of Pennsylvania
Ad Hoc Reviewers
VIBHANSHU ABHISHEK, Carnegie Mellon University
MICHAEL AHEARNE, University of Houston
PAULO ALBUQUERQUE, INSEAD
STEPHEN ANDERSON, Stanford University
MICHELLE ANDREWS, Emory University
ASHISH ARORA, Duke University
BERK ATAMAN, Koç University
RAM BALA, Santa Clara University
YAKOV BART, Northeastern University
DANIEL BARTELS, University of Chicago
SUMAN BASUROY, University of Texas at San Antonio
RAFAEL BECERRIL ARREOLA, University of South Carolina
DAVID BELL, University of Pennsylvania
NEIL BENDLE, Western University
RON BERMAN, University of Pennsylvania
MARCO BERTINI, ESADE
PRADEEP BHARDWAJ, University of Central Florida
EYAL BIALOGORSKY, IDC Herzliya
PETER BOATWRIGHT, Carnegie Mellon University
BRYAN BOLLINGER, Duke University
FRANCESCO BOVA, University of Toronto
KRISTINA BRECKO, University of Rochester
NORRIS BRUCE, University of Texas at Dallas
GORDON BURTCH, University of Minnesota
JOACHIM BŨSCHKEN, Catholic University of Eichsta̋tt–Ingolstadt
MORAN CERF, Northwestern University
PIERRE CHANDON, INSEAD
LESLEY CHIOU, Occidental College
DOUG CHUNG, Harvard University
CHRIS CONLON, New York University
YANN CORNIL, University of British Columbia
CYNTHIA CRYDER, Washington University in St. Louis
ARON CULOTTA, Illinois Institute of Technology
JENNIFER CUTLER, Northwestern University
HENGCHEN DAI, Washington University in St. Louis
OYSTEIN DALJORD, University of Chicago
HANNES DATTA, Tilburg University
ARNAUD DE BRUYN, ESSEC Business School
RAMARAO DESIRAJU, University of Central Florida
PARAMVEER DHILLON, Massachusetts Institute of Technology
UTPAL DHOLAKIA, Rice University
BERKELEY DIETVORST, University of Chicago
XIAOJING DONG, Santa Clara University
PIERRE DUBOIS, Toulouse School of Economics
DARIA DZYABURA, New York University
DEAN ECKLES, Massachusetts Institute of Technology
BENJAMIN EDELMAN, Harvard University
JEHOSHUA ELIASHBERG, University of Pennsylvania
FRED FEINBERG, University of Michigan
PNINA FELDMAN, University of California, Berkeley
MARC FISCHER, University of Cologne
NATHAN FONG, Temple University
BETH FOSSEN, Indiana University
NATASHA FOUTZ, University of Virginia
SHANE FREDERICK Yale University
PEDRO GARDETE, Stanford University
ALEXANDER GENEVSKY, Erasmus University Rotterdam
KELLY GEYSKENS, Maastricht University
ANINDYA GHOSE, New York University
BIKRAM GHOSH, University of Arizona
KATRIJN GIELENS, University of North Carolina at Chapel Hill
TIMOTHY GILBRIDE, University of Notre Dame
URI GNEEZY, University of California, San Diego
WILLIAM GOETZMANN, Yale University
ARUN GOPALAKRISHNAN, Washington University in St. Louis
INDRANIL GOSWAMI, Univeristy at Buffalo
GAUTAM GOWRISANKARAN, University of Arizona
BRAD GREENWOOD, University of Minnesota
JANE GU, University of Connecticut
MEHMET GUMUS, McGill University
DOMINIQUE HANSSENS, University of California, Los Angeles
NINO HARDT, Ohio State University
AVERY HAVIV, University of Rochester
BRETT HOLLENBECK, University of California, Los Angeles
ELISABETH HONKA, University of Texas at Dallas
TANJIM HOSSAIN, University of Toronto
SAM HUI, University of Houston
ALEX IMAS, Carnegie Mellon University
MASAKAZU ISHIHARA, New York University
AYELET ISRAELI, Harvard University
BRUNO JACOBS, Erasmus University Rotterdam
KAMEL JEDIDI, Columbia University
PRZEMYSLAW JEZIORSKI, University of California, Berkeley
GINGER JIN, University of Maryland
BING JING, Cheung Kong Graduate School of Business
GEORGE JOHN, University of Minnesota
LESLIE JOHN, Harvard University
GARRETT JOHNSON, Northwestern University
YOGESH JOSHI, University of Maryland
MINAH JUNG, New York University
KIRTHI KALYANAM, Santa Clara University
TONY KE, Massachusetts Institute of Technology
ELIZABETH KEENAN, Harvard University
UZMA KHAN, Stanford University
JAEHWAN KIM, Korea University
JUN KIM, Hong Kong University of Science and Technology
TONGIL “TI” KIM, Emory University
HANS JARLE KIND, Norwegian School of Economics
DANIEL KLAPPER, Humboldt University Berlin
RENATA KOSOVA, Imperial College London
JONATHAN LAFKY, Carleton College
DAVID LARCKER, Stanford University
DOMINIQUE LAUGA, University of Cambridge
CLARENCE LEE, Cornell University
DONALD LEHMANN, Columbia University
AURELIE LEMMENS, Tilburg University
PETER LENK, University of Michigan
JONATHAN LEVAV, Stanford University
DINO LEVY, Tel Aviv University
HONGSHUANG (ALICE) LI, Indiana University
HUI LI, Carnegie Mellon University
SHIBO LI, Indiana University
YANG LI, Cheung Kong Graduate School of Business
JURA LIAUKONYTE, Cornell University
GUI LIBERALI, Erasmus University Rotterdam
JOHN LIECHTY, Pennsylvania State University
GARY LILIEN, Pennsylvania State University
HYUNWOO LIM, Pennsylvania State University–Erie
SONG LIN, Hong Kong University of Science and Technology
HONGJU LIU, University of Connecticut
LIN LIU, University of Central Florida
QIANG LIU, Purdue University
XIAO LIU, New York University
MITCHELL LOVETT, University of Rochester
QIANG (STEVEN) LU, University of Sydney
SHASHA LU, University of Cambridge
DMITRY LUBENSKY, Indiana University
MICHAEL LUCA, Harvard University
LAN LUO, University of Southern California
YAO LUO, University of Toronto
LIYE MA, University of Maryland
YU MA, University of Alberta
MARIO MACIS, Johns Hopkins University
BLAKELEY MCSHANE, Northwestern University
JEANINE MIKLÓS-THAL, University of Rochester
SANJOG MISRA, University of Chicago
VIKAS MITTAL, Rice University
DANIEL MOCHON, Tulane University
NAVID MOJIR, Yale University
JOHANNA MOLLERSTROM, DIW Berlin
SARAH MOORE, University of Alberta
CHRISTINE MOORMAN, Duke University
MILICA MORMANN, Southern Methodist University
DAVID MUIR, University of Delaware
ANDRÉS MUSALEM, University of Chile
NADIA NABOUT, Vienna University of Economics
DENIS NEKIPELOV, University of Virginia
YULIA NEVSKAYA, Washington University in St. Louis
GEORGE NEWMAN, Yale University
DONALD NGWE, Harvard University
JIAN NI, Johns Hopkins University
VINCENT NIJS, University of California, San Diego
HRISTINA NIKLOVA, Boston College
MICHAEL D. NOEL, Texas Tech University
MICHAEL NORTON, Harvard University
ANIKO OERY, Yale University
MATTHEW OSBORNE, University of Toronto
V. PADMANABHAN, INSEAD
JOSEPH PANCRAS, University of Connecticut
RENANA PERES, Hebrew University of Jerusalem
TUAN PHAN, National University of Singapore
SALVATORE PICCOLO, Catholic University of Milan
ASHUTOSH PRASAD, University of Texas at Dallas
DRAZEN PRELEC, Massachusetts Institute of Technology
DAVIDE PROSERPIO, University of Southern California
DINESH PURANAM, Cornell University
YI QIAN, University of British Columbia
UDAY RAJAN, University of Michigan
ANITA RAO, University of Chicago
RAGHUNATH, RAO, University of Texas at Austin
DEVESH RAVAL, Federal Trade Commission
LOPO REGO, Indiana University
TIMOTHY RICHARDS, Arizona State University
ALOK SABOO, Pennsylvania State University
TAKUYA SATOMORA, Keio University
AMIN SAYEDI, University of Washington
ERIC SCHWARTZ, University of Pennsylvania
BRADLEY SHAPIRO, University of Chicago
QIAOWEI SHEN, University of Pennsylvania
BEN SHILLER, Brandeis University
WOOCHOEL SHIN, University of Florida
SCOTT SHRIVER, Columbia University
SUZANNE SHU, University of California, Los Angeles
SIVARAMAKRISHNAN SIDDARTH, University of Southern California
ANDREY SIMONOV, University of Chicago
SHUBHRANSHU SINGH, Johns Hopkins University
MAXIM SINITSYN, University of California, San Diego
MICHAEL SINKINSON, Yale University
PAUL SMEETS, Maastricht University
GARRETT SONNIER, University of Texas at Austin
GONCA SOYSAL, University of Arkansas
RAJI SRINIVASAN, University of Texas at Austin
ANDREW STEPHEN, University of Oxford
AXEL STOCK, University of Central Florida
MARY SULLIVAN, Federal Trade Commission
YACHENG SUN, University of Colorado, Boulder
YUTEC SUN, KU Leuven
ABIGAIL SUSSMAN, University of Chicago
ASHLEY SWANSON, University of Pennsylvania
NILADRI SYAM, University of Missouri
MATT TADDY, University of Chicago
THALES TEIXEIRA, Harvard University
ISHANI TEWARI, Curry College
MANOJ THOMAS, Cornell University
SESHADRI TIRUNILLAI, University of Houston
ANNA TUCHMAN, Northwestern University
OZGE TURUT, Sabancı University
RAJEEV TYAGI, University of California, Irvine
KOSUKE UETAKE, Yale University
ANA VALENZUELA, Baruch College
RALF VAN DER LANS, Hong Kong University of Science and Technology
PRASAD VANA, Dartmouth College
ERIC VANEPPS, University of Utah
RAJKUMAR VENKATESAN, Univeristy of Virginia
SOFIA VILLAS-BOAS, University of California, Berkeley
MADHU VISWANATHAN, University of Arizona
MARIA ANA VITORINO, University of Minnesota
DYLAN WALKER, Boston University
CHENGSI WANG, Monash University
KITTY Y. WANG, University of Houston
RYAN WEBB, University of Toronto
BRETT WENDLING, Federal Trade Commission
KEVIN WILLIAMS, Yale University
CHUNHUA WU, University of British Columbia
GEORGE WU, University of Chicago
LI XIAO, Fudan University
MO XIAO, University of Arizona
JINHONG XIE, University of Florida
YING XIE, University of Texas at Dallas
LIU CATHY YANG, HEC Paris
NATHAN YANG, McGill University
JOHN YUN, George Mason University
KATHRYN ZEILER, Boston University
GEORGIOS ZERVAS, Boston University
ZEMIN (ZACHARY) ZHONG, University of Toronto
BO ZHOU, Duke University
YI ZHU, University of Minnesota

