Social Responsibility and Product Innovation

Published Online:https://doi.org/10.1287/mksc.2015.0975

References

  • Amaldoss W, Jain S (2005) Conspicuous consumption and sophisticated thinking. Management Sci. 51(10):1449–1466.LinkGoogle Scholar
  • Andreoni J (1990) Impure altruism and donations to public goods: A theory of warm-glow giving. Econom. J. 100(6):464–477.Google Scholar
  • Andreoni J (1995) Warm-glow versus cold-prickle: The effects of positive and negative framing on cooperation in experiments. Quart. J. Econom. 110(1):1–21.CrossrefGoogle Scholar
  • Arora N, Henderson T (2007) Embedded premium promotion: Why it works and how to make it more effective. Marketing Sci. 26(4):514–531.LinkGoogle Scholar
  • Arrow KJ (1962) Economic welfare and the allocation of resources for invention. Nelson R, ed. The Rate and Direction of Inventive Activity (Princeton University Press, Princeton, NJ), 609–626.CrossrefGoogle Scholar
  • Balachander S, Stock A (2009) Limited edition products: When and when not to offer them? Marketing Sci. 28(2):336–355.LinkGoogle Scholar
  • Banerjee S, Wathieu L (2013) Marketing social responsibility. Working paper, ESMT, Berlin.Google Scholar
  • Baron DP (2001) Private politics, corporate social responsibility, and integrated strategy. J. Econom. Management Strategy 10(1):7–45.CrossrefGoogle Scholar
  • Bearden WO, Etzel MJ (1982) Reference group influence on product and brand purchase decisions. J. Consumer Res. 9(2):183–194.CrossrefGoogle Scholar
  • Becker GS (1974) A theory of social interaction. J. Political Econom. 82(6):1063–1093.CrossrefGoogle Scholar
  • Branco F, Villas-Boas JM (2015) Competitive vices. J. Marketing Res. 52(6):801–816.CrossrefGoogle Scholar
  • Dasgupta P, Stiglitz J (1980) Uncertain, industrial structure, and the speed of R&D. Bell J. Econom. 11(1):1–28.CrossrefGoogle Scholar
  • Della Vigna S, List JA, Malmendier U (2012) Testing for altruism and social pressure in charitable giving. Quart. J. Econom. 127(1):1–56.CrossrefGoogle Scholar
  • Festinger L (1954) A theory of social comparison processes. Human Relations 7(2):117–140.CrossrefGoogle Scholar
  • Frank RH (1985) The demand for unobservable and other nonpositional goods. Amer. Econom. Rev. 75(1):101–116.Google Scholar
  • Friedman M (1970) The social responsibility of business is to increase profits. New York Times Magazine (September 13):32–33.Google Scholar
  • Gilbert R, Newbury D (1982) Preemptive patenting and the persistence of monopoly. Amer. Econom. Rev. 72(6):514–526.Google Scholar
  • Hogg MA (2006) Social identity theory. Burke PJ, ed. Contemporary Social Psychological Theories (Stanford University Press, Palo Alto, CA), 111–136.Google Scholar
  • Jeffries E (2013) Eco-fashion hits the high street. Nature Climate Change 3:176–178.CrossrefGoogle Scholar
  • Kaufman L (2011) Stone-washed blue jeans (minus the washed). New York Times (November 1).Google Scholar
  • Krishna A, Rajan U (2009) Spillover effects of cause-related products in a product portfolio. Management Sci. 55(9):1469–1485.LinkGoogle Scholar
  • Kuksov D (2007) Brand value in social interaction. Management Sci. 53(10):1634–1644.LinkGoogle Scholar
  • Lunau K (2012) Eco-friendly bottomlines. Macleans (May 7), 42–47.Google Scholar
  • Luo X, Du S (2012) Good companies launch more new products. Harvard Bus. Rev. 90(4):28.Google Scholar
  • Nidumolu R, Prahalad CK, Rangaswami MR (2009) Why sustainability is now the key driver of innovation. Harvard Bus. Rev. 87(9):56–64.Google Scholar
  • Pesendorfer W (1995) Design innovations and fashion cycles. Amer. Econom. Rev. 85(4):771–792.Google Scholar
  • Sen S, Bhattacharya CB (2001) Does doing good always lead to doing better? Consumer reactions to corporate social responsibility. J. Marketing Res. 38(2):225–243.CrossrefGoogle Scholar
  • Sexton SE, Sexton AL (2014) Conspicuous conservation: The Prius halo and willingness to pay for environmental bona fides. J. Environment. Econom. Management 67(3):303–317.CrossrefGoogle Scholar
  • Smith J (2013) To buy or not to buy. Marketing News 47(9):16–17.Google Scholar
  • Sorensen C (2012) Runaway Prius. Macleans (April 16), 41.Google Scholar
  • Tajfel H, Turner JC (1986) The social identity theory of intergroup behaviour. Worchel S, Austin WG, eds. Psychology of Intergroup Relations (Nelson-Hall, Chicago), 7–24.Google Scholar
  • Vogel D (2005) The Market for Virtue: The Potential Limits of Corporate Social Responsibility (The Brookings Institute, Washington, DC).Google Scholar
  • Yoganarasimhan H (2012) Cloak or flaunt: The fashion dilemma. Marketing Sci. 31(1):74–95.LinkGoogle Scholar
INFORMS site uses cookies to store information on your computer. Some are essential to make our site work; Others help us improve the user experience. By using this site, you consent to the placement of these cookies. Please read our Privacy Statement to learn more.