Increasing Retailer Loyalty Through the Use of Cash Back Rebate Sites

References

• Accenture (2016) U.S. consumers likely to increase holiday spending, go extra mile for a good deal, Accenture survey reveals. Press release, Accenture, Dublin, Ireland. https://www.accenture.com/t20161013T212752Z__w__/us-en/_acnmedia/PDF-34/ Accenture-Retail-2016-Holiday-Shopping-Survey-Results-Infographic-v2. pdf#zoom=50.Google Scholar
• Akerlof GA (1991) Procrastination and obedience. Amer. Econom. Rev. 81(2):1–19.Google Scholar
• Ballestar MT, Grau-Carles P, Sainz J (2016) Consumer behavior on cashback websites: Network strategies. J. Bus. Res. 69(6):2101–2107.Crossref, Google Scholar
• Bruce N, Desai P, Staelin R (2006) Enabling the willing: Consumer rebates for durable goods. Marketing Sci. 25(4):350–366.Link, Google Scholar
• Chen Y, Moorthy S, Zhang J (2005) Price discrimination after the purchase: Rebates as state-dependent discounts. 2005. Management Sci. 51(7):1131–1140.Link, Google Scholar
• Chen Y, Narasimhan C, Zhang ZJ (2001) Individual marketing with imperfect targetability. Marketing Sci. 20(1):23–41.Link, Google Scholar
• Diamond PA (1971) A model of price adjustment. J. Econom. Theory 3(2):156–168.Crossref, Google Scholar
• Dogan K, Haruvy E, Rao RC (2010) Who should practice price discrimination using rebates in an asymmetric duopoly? Quant. Marketing Econom. 8(1):61–90.Google Scholar
• Gangwar M, Kumar N, Rao RC (2014) Consumer stockpiling and competitive promotional strategies. Marketing Sci. 33(1):94–113.Link, Google Scholar
• Ho Y-C, Ho Y-J, Tan Y (2017) Online cash-back shopping: Implications for consumers and e-businesses. Inform. Systems Res. 28(2):250–264.Link, Google Scholar
• Iyer G, Pazgal A (2003) Internet shopping agents: Virtual co-location and competition. Marketing Sci. 22(1):85–106.Link, Google Scholar
• Kahneman D, Lovallo D (1993) Timid choices and bold forecasts: A cognitive perspective on risk taking. Management Sci. 39(1):17–31.Link, Google Scholar
• Kumar N, Rao R (2006) Using basket composition data for intelligent supermarket pricing. Marketing Sci. 25(2):188–199.Link, Google Scholar
• Lal R, Bell DE (2003) The impact of frequent shopper programs in grocery retailing. Quant. Marketing Econom. 1(2):179–202.Crossref, Google Scholar
• Lal R, Matutes C (1994) Retail pricing and advertising strategies. J. Bus. 67(3):345–370.Crossref, Google Scholar
• Lal R, Rao R (1997) Supermarket competition: The case of every day low pricing. Marketing Sci. 16(1):60–80.Link, Google Scholar
• Loewenstein G (1996) Out of control: Visceral influences on behavior. Organ. Behav. Human Decision Processes 65(3):272–292.Crossref, Google Scholar
• Lu Q, Moorthy S (2007) Coupons vs. rebates. Marketing Sci. 26(1):67–82.Link, Google Scholar
• Narasimhan C (1988) Competitive promotional strategies. J. Bus. 61(4):427–449.Crossref, Google Scholar
• Soman D (1998) The illusion of delayed incentives: Evaluating future effort-money transactions. J. Marketing Res. 35(4):427–437.Google Scholar
• Stahl DO (1989) Oligopolistic pricing with sequential consumer search. Amer. Econom. Rev. 79(4):700–712.Google Scholar
• Vana P, Lambrecht A, Bertini M (2018) Cashback is cash forward: Delaying a discount to increase future spending. J. Marketing Res. 55(6):852–868.Google Scholar
• Viswanathan S, Kuruzovich J, Gosain S, Agarwal R (2007) Online infomediaries and price discrimination: Evidence from the automotive retailing sector. J. Marketing 71(3):89–107.Crossref, Google Scholar
• Weitzman ML (1979) Optimal search for the best alternative. Econometrica 47(3):641–654.Crossref, Google Scholar