Research Articles

Visual Listening In: Extracting Brand Image Portrayed on Social Media

Pages:669–686

Published Online:July 10, 2020

https://doi.org/10.1287/mksc.2020.1226

Price Bargaining and Competition in Online Platforms: An Empirical Analysis of the Daily Deal Market

Pages:687–706

Published Online:July 14, 2020

https://doi.org/10.1287/mksc.2019.1213

Identification and Estimation of Forward-Looking Behavior: The Case of Consumer Stockpiling

Pages:707–726

Published Online:April 10, 2020

https://doi.org/10.1287/mksc.2019.1193

Improving Text Analysis Using Sentence Conjunctions and Punctuation

Pages:727–742

Published Online:July 7, 2020

https://doi.org/10.1287/mksc.2019.1214

Increasing Retailer Loyalty Through the Use of Cash Back Rebate Sites

Pages:743–762

Published Online:July 16, 2020

https://doi.org/10.1287/mksc.2019.1202

A Flexible Demand Model for Complements Using Household Production Theory

Pages:763–787

Published Online:July 15, 2020

https://doi.org/10.1287/mksc.2019.1218

Regulating Deceptive Advertising: False Claims and Skeptical Consumers

Pages:788–806

Published Online:May 27, 2020

https://doi.org/10.1287/mksc.2020.1221

Spillovers from Mass Advertising: An Identification Strategy

Pages:807–826

Published Online:July 15, 2020

https://doi.org/10.1287/mksc.2019.1217

Capturing Changes in Social Media Content: A Multiple Latent Changepoint Topic Model

Pages:827–846

Published Online:March 9, 2020

https://doi.org/10.1287/mksc.2019.1212

Focus on Authors

Editorial Board

Free Access
Editorial Board

Pages:ii–ii

Published Online:July 30, 2020

https://doi.org/10.1287/mksc.2020.eb.v39n4

INFORMS site uses cookies to store information on your computer. Some are essential to make our site work; Others help us improve the user experience. By using this site, you consent to the placement of these cookies. Please read our Privacy Statement to learn more.