Consistent Assortment Provision and Service Provision in a Retail Environment
Published Online:1 Feb 2002https://doi.org/10.1287/mksc.21.1.54.158
References
- Variety in retailing, cost and profit outlook. Management Sci. (1956) 3:93–101Link, Google Scholar
- . Demand complementaries, household production, and retail assortments. Marketing Sci. (1990) 9(2):146–161Link, Google Scholar
- . Two essential characteristics of retail markets and their economic consequences. J. Econom. Behavior Organ. (1993) 21:277–294Crossref, Google Scholar
- . Consumer perceptions of the assortment offered in a grocery category: The impact of item reduction. J. Marketing Res. (1998) 35:166–176Crossref, Google Scholar
- . The Retail Revolution. The Wall Street Journal (1993) July 15, 1993):A1–A12Google Scholar
- Double couponing and retail pricing in a couponed product category. J. Marketing Res. (1995) 32:419–432Crossref, Google Scholar
- . Price promotions: Limiting competitive encroachment. Marketing Sci. (1990) 2:319–360Google Scholar
- . Retail pricing and advertising strategies. J. Bus. (1994) 67:345–370Crossref, Google Scholar
- . Supermarket competition: The case of everyday low pricing. Marketing Sci. (1997) 16:60–80Link, Google Scholar
- An industry equilibrium analysis of downstream vertical integration. Marketing Sci. (1983) 2:161–191Link, Google Scholar
- . A model of retail formats based on consumers’ economizing on shopping time. Marketing Sci. (1997) 16:1–23Link, Google Scholar
- . A model and measurement approach for studying retail productivity. J. Retailing (1988) 64(4):241–263Google Scholar
- . Pioneers' marketing mix reactions to entry in different competitive game structures: Theoretical analysis and empirical illustration. Marketing Sci. (1997) 16(3):271–293Link, Google Scholar
- , Devinney Timothy. Pricing when different outlets offer different assortments of brands. Issues in Pricing: Theory and Research (1988) (Lexington Books, Lexington, MA) 289–312Google Scholar
- Product assortment in a tripoly. Marketing Sci. (1989) 35(3):304–320Abstract, Google Scholar

