Too Much Information? Information Provision and Search Costs
Published Online:21 Dec 2015https://doi.org/10.1287/mksc.2015.0959
Supplemental Material
mksc.2015.0959-sm-onlineappendix.pdf (194 KB)
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Volume 35, Issue 4
July-August 2016
Pages 539-692
Article Information
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- Received:July 02, 2014
- Accepted:June 29, 2015
- Published Online:December 21, 2015
Copyright © 2015, INFORMS
Cite as
Fernando Branco, Monic Sun, J. Miguel Villas-Boas (2015) Too Much Information? Information Provision and Search Costs. Marketing Science 35(4):605-618.
https://doi.org/10.1287/mksc.2015.0959
Keywords
