Estimating Position and Social Influence Effects in Online Search

The authors thank the Senior Editor Tat Chan, the anonymous associate editor, and the reviewers for their constructive and insightful comments. The authors are also grateful to Ulrich Doraszelski, Hanming Fang, Joseph Harrington, Michael Keane, and Matthijs Wildenbeest for their helpful feedback and suggestions. The authors have benefited from comments by seminar participants at the Naveen Jindal School of Management at University of Texas at Dallas, Johns Hopkins Carey Business School, and the University of Pennsylvania. The authors also thank participants at the DC-MD-VA Econometrics Workshop, Marketing Dynamics Conference, International Industrial Organization Conference, China Marketing International Conference, Marketing Science Conference, Association of Collegiate Marketing Educators (ACME) Conference, Biz AI Conference, and Consumer Search and Switching Costs Workshop for their valuable feedback. This paper was previously circulated under the title “Estimating Position and Social Influence Effects in Online Search: An Empirical Generalized Weitzman Search Model.” All authors certify that they have no affiliations with or involvement in any organization or entity with any financial interest or nonfinancial interest in the subject matter or materials discussed in this manuscript.