The Power of Commitment in Group Search
Published Online:11 May 2023https://doi.org/10.1287/mksc.2023.1447
Volume 43, Issue 1
January-February 2024
Pages 1-237, iii
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- Received:March 20, 2019
- Accepted:January 10, 2023
- Published Online:May 11, 2023
Copyright © 2023, INFORMS
Cite as
Xinyu Cao, Yuting Zhu (2023) The Power of Commitment in Group Search. Marketing Science 43(1):213-228.
https://doi.org/10.1287/mksc.2023.1447
Keywords
The authors received helpful comments from Eric Greenleaf, Tony Ke, Eitan Muller, Yaacov Trope, and Juanjuan Zhang; conference attendees of the 2019 Summer Institute in Competitive Strategy, 2019 Marketing Science Conference, and 2021 Production and Operations Management Society (POMS) Conference; and seminar participants at New York University, Peking University, Temple University, the University of Colorado Boulder, and the Chinese University of Hong Kong. The authors contributed equally and are listed in alphabetic order.
