Erratum to “Consumer Preferences and Product-Line Pricing Strategies: An Empirical Analysis”
by Michaela Draganska and Dipak C. Jain, Marketing Science, Vol. 25, No. 2, March–April 2006, pp. 164–174
Published Online:1 May 2006https://doi.org/10.1287/mksc.25.3.i.erratum

